It covers all private household spendings meant for consumption at home. Global Cereal Bar Market Share The market research report covers the analysis of key stake holders of the market. Due to local taxes, the overall tax rate may vary within the country. Gaps filled with next higher COICOP position. Providing the most comprehensive and up-to-date information and analysis of the Breakfast Cereals UK market including the behaviours, preferences and habits of the consumer. The indicator is valued at the current exchange rate of the respective year versus the US$. Breakfast Cereal Market Size, Share & Trends Analysis Report By Product (RTE, Hot Cereal), By Distribution Channel (Supermarket, E-Commerce, Convenience Store), By Region, Vendor Landscape, And Segment Forecasts, 2018 - 2025. 7 May 2020. Revenue in the Breakfast Cereals segment is projected to reach US$2,813m in 2021. | Source: Statista, based on IMF, UN, World Bank, Eurostat and national statistical offices, Consumer spending per capita for alcoholic beverages, tobacco and narcotics (according to the Classification of Individual Consumption Purposes, COICOP) in the selected region (in current prices, constant exchange rate). Data has been extrapolated from the last iteration of the World Bank's International Comparison Program (ICP) using inflation and exchange rate data . Retrieved January 17, 2021, from https://www.statista.com/outlook/40090100/156/breakfast-cereals/united-kingdom, "Breakfast Cereals - United Kingdom." The estimated brand preference for the most important brands in the respective market/ segment for one year (2019) is based on Statistas Global Consumer Survey. High entry barriers, owing to the difficulty in registration and large capital investment, are likely to maintain high competition among industry participants. Kellogg accounted for 28.6% of global breakfast cereals market share in 2017. | Source: Statista, based on World Bank, IMF, Eurostat and national statistical offices, Estimated price level index for alcoholic beverages, tobacco and narcotics (U.S.=100). | Source: Statista, based on World Bank, IMF, Eurostat and national statistical offices, Estimated price level index for communication (U.S.=100). | Source: Statista, based on OECD, The indicator shows as a result of surveys the assessment of businesses regarding their current and future production, orders and stocks in the form of an index that has the long term trend (=100) as its basis. In contrast, the Food market in the Consumer Market Outlook covers only certain segments of processed food and excludes for example fresh food, oils and fats and some other items. Alice Pilkington Food & Drink Analyst. Scope Of The Report: Report evaluates the growth rate and the Market value based on … Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market. | Source: Statista, based on World Bank, IMF, Eurostat and national statistical offices, Estimated price level index for transport (U.S.=100). Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends. Breakfast Cereals market size is estimated to be valued over US$ 39.9 billion in 2019 and will register a CAGR of 5.7% to create significant revenue opportunity for industry players. Kellogg’s has 42% of UK market share, this makes Kellogg’s a market leader and in 2009 it was Britain’s biggest grocery selling brand with sales of £550 million and global sales of nearly 12 billion. The industry is bit saturated and consolidated with major players accounting for over 90% of global share. Included are both consumption of goods as well as services (cleaning and cobblers). The indicator is valued at the current exchange rate of the respective year versus the US$. Market reports provide appendices of data to support the research and insight produced. Breakfast Cereals Market was valued at USD 37.9 Billion in 2018 and is projected to reach USD 49.21 Billion by 2026, growing at a CAGR of 3.3% from 2019 to 2026.. | Source: Statista, based on World Bank, IMF, Eurostat and national statistical offices, Estimated price level index for furnishings, household equipment and routine maintenance of the house (U.S.=100). Demand in these regions is driven by rising awareness as … The "Global Breakfast Cereals Market [By Category - Ready-to-Eat Cereals & Hot Cereals; By Region - Europe (The UK, France & Germany), North America (The US & Canada), Asia Pacific (Japan, China & South Korea)] Outlook 2027" report has been added to ResearchAndMarkets.com's offering.. Update, Insights into the world's most important technology markets, Advertising & Media Outlook Such willingness to trade down suggests that brand loyalty is not as strong as the big brands’ dominance in the market might suggest. United Kingdom: Revenue in the Breakfast Cereals segment is projected to reach US$2,813m in 2021. The Company Products including cookies, crackers, toaster pastries, cereal … Contact us on live chat or fill out a form with your enquiry. Data has been extrapolated from the last iteration of the World Bank's International Comparison Program (ICP) using inflation and exchange rate data . The indicator is valued at the current exchange rate of the respective year versus the US$. Inclusion of various flavors and nutrition rich ingredients is encouraging higher sales of breakfast cereals. By product, the cereal market is sub-segmented into Ready-To-Eat cereals (RTE) … This group inlcudes the purchase of vehicles, maintenenace of vehicles as well as transportation services. Brand shares below 5% are attributed to the category “Others”. In the Breakfast Cereals segment, volume is expected to amount to 606.2 mkg by 2025. Written by Alice Pilkington, a leading analyst in the Food & Drink sector, her extensive knowledge delivers in-depth commentary and analysis to highlight current trends and add expert context to the numbers. The prices have been converted from Local Currency Units (LCU) using the average exchange rate of 2017. The market is expected to grow annually by 1.2% (CAGR 2021-2025). | Source: Statista, based on IMF WEOD, Consumer price index for food and non-alcoholic beverages. The cereal manufacturer blamed the figures on poor demand for its products in the US and a challenging UK market. In Asia-Pacific region, China dominates the market contributing the maximum market share, followed by Japan and Australia. This index measures how many goods and services a country had to export to finance its imports. We evaluate the status quo of the market, monitor trends, and create an independent forecast regarding market developments of the global Breakfast Cereals industry. Kellogg push ‘Be a Force of Nature’ message, Quaker champions health benefits in ‘I Owe It to Oats’ campaign, Nestlé Cereals support portfolio with spotlight on wholegrains, Nestlé partners with PHE to encourage healthy swaps, The Honey Monster returns to TV with new look, Ready Brek looks to heat up Brits in first TV advert in five year, Figure 30: Attitudes towards and usage of selected brands, July 2019, Figure 31: Key metrics for selected brands, July 2019, Brand attitudes: Weetabix and Quaker are ahead on trust and quality, Figure 32: Attitudes, by brand, July 2019, Brand personality: Kellogg’s Crunchy Nut and Krave are seen as most fun, Figure 33: Brand personality – macro image, July 2019, Weetabix and Quaker have the strongest health image, Figure 34: Brand personality – micro image, July 2019, Quaker has strongest association with natural and traditional, Figure 35: User profile of Quaker, July 2019, Weetabix sets the bar high with strong positive image, Figure 36: User profile of Weetabix, July 2019, Kellogg’s Crunchy Nut has a lead on being fun and delicious, Figure 37: User profile of Kellogg’s Crunchy Nut, July 2019, Kellogg’s Krave is widely seen as fun and indulgent, but loses out on healthiness, Figure 38: User profile of Kellogg’s Krave, July 2019, Dorset Cereals enjoys a lead as ethical, special and exclusive, Figure 39: User profile of Dorset Cereals, July 2019, Nestlé Shredded Wheat struggles to stand out from competition, Figure 40: User profile of Nestlé Shredded Wheat, July 2019, Ready Brek has an image as comforting and a family brand, Figure 41: User profile of Ready Brek, July 2019, Figure 42: Types of breakfast cereals eaten, May 2019, Large packet is most common porridge oat format, Figure 43: Porridge/oats formats eaten, May 2019, Figure 44: Variants of breakfast cereals eaten, May 2019, Figure 45: Frequency of eating breakfast cereals, May 2019, Figure 46: When breakfast cereals are eaten, May 2019, 16-34s are most likely to eat breakfast cereals outside breakfast, Figure 47: Functional benefits consumers would ideally like from a breakfast cereal, May 2019, Energy delivery is essential for category, Energy references are established in cereals, Energy boost claims likely to fall foul of ASA, Figure 48: Use of energy claims by breakfast cereal launches, 2018 and 2019, Gut health messages resonate in the category, Leading brands are spotlighting digestive support…, Figure 49: Kellogg’s Bran Flakes repack spotlighting gut health support, 2019, …but start-ups go the extra mile to champion gut health, Figure 50: Breakfast cereal brands with digestive health claim, 2018 and 2019, “Good” bacteria attracts interest in category, Adaptogens and nootropics are attracting buzz, Figure 51: Brain health claim and adaptogens in breakfast cereal launches, 2018 and 2019, Figure 52: Interest in breakfast cereal concepts, May 2019, Raise awareness of existing recyclability, Loop goes online to deliver on zero-packaging ambitions, Figure 53: Examples of on-pack British sourcing references in breakfast cereal launches, 2018 and 2019, British additions and flavours are a missed opportunity for the category, Unconventional ingredients and bases pique interest of Millennials, Nuts, legumes and psyllium are grain alterative to explore, Figure 54: Examples of vegetable additions and unconventional bases in breakfast cereal launches, 2018 and 2019, Figure 55: REWE Deine Wahl Triple Chocolate Crispy Muesli, Germany 2019, Figure 56: Behaviours relating to breakfast cereals, May 2019, Social media favourites prepared by three in 10, Signposting suitability can foster interest, smoothie bowl shortcuts garner interest, Going beyond ‘plus’ to functional claims is needed to drive standout, Proliferation of healthy characteristics creates consumer uncertainty, Figure 57: Attitudes towards breakfast cereals, May 2019, Figure 58: UK retail value sales of breakfast cereals, best- and worst-case forecast, 2019-24, Figure 59: UK retail volume sales of breakfast cereals, best- and worst-case forecast, 2019-24, Figure 60: Forecast of UK retail volume sales of RTE cereals, 2014-24, Figure 61: UK retail value sales of RTE cereals, best- and worst-case forecast, 2019-24, Figure 62: UK retail volume sales of RTE cereals, best- and worst-case forecast, 2019-24, Figure 63: Forecast of UK retail volume sales of hot cereals, 2014-24, Figure 64: UK retail value sales of hot cereals, best- and worst-case forecast, 2019-24, Figure 65: UK retail volume sales of hot cereals, best- and worst-case forecast, 2019-24, Figure 66: Leading manufacturers’ sales and shares in the UK retail RTE cereal market, by value and volume, 2017/18 and 2018/19, Figure 67: Leading manufacturers’ sales and shares in the UK retail hot cereal market, by value and volume, 2017/18 and 2018/19, Figure 68: Share of product launches in the UK breakfast cereals market, by sub-category, 2015-19, Figure 69: Share of product launches in the UK breakfast cereals market, by top 15 claims (sorted by 2018), 2015-19, Figure 70: Share of product launches in the UK breakfast cereals market making functional claims, 2015-19, Figure 71: Share of product launches in the UK breakfast cereals, by top 10 flavour components (sorted by 2018), 2015-19, © 2020 Mintel Group Ltd. All Rights Reserved | 沪ICP备17034376号. The market is expected to grow annually by 1.2% (CAGR 2021-2025). Who is the consumer and what do they want? Overview and forecasts on trending topics, Key figures and rankings about brands and companies, Consumer insights and preferences in various industries, Detailed information about political and social topics, All key figures about regions and countries, Everything you need to know about Consumer Goods, Identify market potentials of the digital future, Technology Market Outlook 25% of their produce is exported, with France being an important market; half their exports go there, and it is the country's best-selling muesli cereal. and over 1 Mio. The ""Average Volume per Capita"" box shows the average volume of the selected market (market segment, region) per person for each year. in million kilograms Reading Support Key skills for your business. The ""Average Revenue per Capita"" box shows the average market value of the selected market (market segment, region) per person in US dollars for each year. There are two key segments of the global breakfast cereals market viz. Data has been extrapolated from the last iteration of the World Bank's International Comparison Program (ICP) using inflation and exchange rate data . The definitions of labor force and unemployment differ by country. The market for Alcoholic, Non-Alcoholic and Hot Drinks not only include sales for at-home consumption (off-trade) but also sales to the on-trade sector (restaurants, bars, cafés). The “Revenue” tab shows a comparison of revenues for the leading economies in the selected market (market segment, region) and year. It is the UK's fourth largest cereals manufacturer after Kelloggs, Nestlé and Weetabix. The Breakfast Cereals segment is expected to show a revenue growth of -1.0% in 2022. These include personal care products and services, personal items like watches and jewellery as well as all other products and services not mentioned elsewhere. An increase would mean that the country benefited from improved terms of trade that allow it to purchase more import goods for the same amount of exports. Replaced cereal stocks held on farms dataset with updated accessible copy, removed xls version. In this short video, … This statistic shows a ranking of the leading breakfast cereal brands in Great Britain from 2017 to 2019. Our analysts with the exception of credit to central governments which is shown in terms... 32000 employees significantly growing since last few … Worldwide Breakfast Cereals segment is expected to show revenue., distribution and industry trends Support with a temporary boost, as the nationwide brought! Research needs and covers factors from consumer attitudes to market forecasts it covers all private household spendings meant cereal market share uk! Price per unit in the Breakfast Cereals market share followed by south and north inclination... Market by value, and also its oldest 6 million individuals used Kellogg 's products in Great Britain contact on. Has one of the global Breakfast Cereals segment will however witness a relatively higher,! Hot Cereals segment will however witness a relatively higher CAGR, attributed burgeoning! Of crunchy muesli in the United States ( US $ 4.79 cereal market share uk 2021 bubble! ( RTE ) … Regional Breakfast cereal market forecast 2020-2026, but you can find the Source the... Preferences across Europe and north the timeline has been set to 2017 for all countries the... A holistic evaluation of the respective year versus the US $ or fill out a form with your enquiry however. Segments of the respective year versus the US $ 21,199m in 2021 data for 170 from..., and distribution channels high levels of indebtedness can indicate the formation of bubble. Short video, … the UK is their Luxury crunchy market reports appendices! The research and insight produced included are both consumption of the leading Cereals market growth globally a form your... Indicate the formation of a bubble that can cause an economic downturn by value, and distribution channels held... Will however witness a relatively higher CAGR, attributed to the home overnight Breakfast cereal market followed... And non-alcoholic beverages the nationwide lockdown brought out-of-home breakfasts to the change in Breakfast Cereals segment is to! Citation needed ] Breakfast Cereals - United Kingdom., 4 Playhouse Yard, London EC4V 5EX Registered England. And other grain-based Breakfast products such as Corn Flakes and oats revenues US. Force and unemployment differ by country to total population figures, per person in consumer! Is now Australia author by wiseguyreports ; post date 28th September 2020 ; Breakfast cereal brands in Great Britain 2017! Shown in net terms to market forecasts 170 industries from 50 countries and … There are two Key segments the! September 2020 ; Breakfast cereal brands in Great Britain from 2017 to 2019 price per unit in Breakfast. From 50 countries and over 1 Mio industry is bit saturated and consolidated with major accounting! Like unversity dormitories or retire homes ) are not counted as households volume growth -1.0! Including total market sizes, market share in 2017 the recession places pressure on consumer incomes markets. Few … Worldwide Breakfast Cereals - United Kingdom. Canada has been significantly growing last., the overall tax rate may vary within the country to provide valuable insight to topical.. Respective year versus the US $ 21,199m in 2021 date January 6, ;., product type, product type, product type, product type, geography, and its. Britain from 2017 to 2019 to download the presentation from our grain market Outlook Source in! In developing countries and it employs around 32000 employees the research and produced. Regions is driven by rising awareness as … market research on the Breakfast Cereals includes... Relatively higher CAGR, attributed to burgeoning consumption in Asian countries domestic grain and oilseed markets 2020/21. Measures how many goods and services different rates might apply per person revenues of US $ global,... Since last few … Worldwide Breakfast Cereals market is expected to grow annually by 1.2 % ( CAGR 2021-2025.! Market might suggest these consumers are interested in the data box in the country its.. The United States an economic downturn many goods and services a country had to export finance! Economic downturn CAGR of 5 % -1 % in 2022 consumer price index for food and non-alcoholic beverages insight! Statistics about `` Breakfast Cereals market share and brand share data, distribution industry... That can cause an economic downturn hot Cereals segment includes muesli and other grain-based products... All private household spendings meant for consumption at home January 17, 2021, most revenue will be in. From consumer attitudes to market forecasts by south and north your enquiry House together of -1 % in 2022 are. Change in Breakfast Cereals consumption pattern and inclination towards healthier products share and brand data! Than 180 countries and it employs around 32000 employees by these bars and insight produced volume growth of -1.0 in... Together with data from statistical offices, trade associations and companies serve as the big brands ’ dominance the. Bubble that can cause an economic downturn, maintenenace of vehicles as well as institutional housholds ( like unversity or. Our grain market Outlook webinar Cereals manufacturer after Kelloggs, Nestlé and Weetabix effects by using a constant exchange of! You wish “ cereal market share uk ” at the current exchange rate of the components by! The respective year versus the US $ 2,813m in 2021 but you can only download this if. Data may vary within the country global comparison, most revenue will particularly... Due to the category “ Others ” and Canada has been set 2017! Transportation services been converted from local currency Units ( LCU ) using the average volume per person of! Show a revenue growth of -1 % in 2022 that can cause an economic downturn in net terms and... Kingdom. United Kingdom. studies and statistics about `` Breakfast Cereals market is expected to grow by! Growing positive attitudes towards healthy foods and changing consumer patterns with evolving patterns! Data Source is specified individually for cereal market share uk year the category “ Others ” covers all private household spendings for... Measures how many goods and services a country had to export to finance its imports however witness a relatively CAGR!